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Permanent, Full Time
Seonggong Pte Ltd
NS24/NE6/CC1 Dhoby Ghaut
NS24/NE6/CC1 Dhoby Ghaut
SGD $3500 - $4500 Monthly
Full Time, Part Time
Seonggong Pte Ltd
Multiple locations
Multiple locations
SGD $1850 - $2400 Monthly
Permanent, Full Time
Seonggong Pte Ltd
Multiple locations
Multiple locations
SGD $2600 - $2800 Monthly
Permanent, Full Time
Seonggong Pte Ltd
Multiple locations
Multiple locations
SGD $1500 - $1600 Monthly
Full Time, Part Time
Seonggong Pte Ltd
Multiple locations
Multiple locations
SGD $1850 - $2400 Monthly
Part Time, Temporary
Seonggong Pte Ltd
Multiple locations
Multiple locations
SGD $10 - $12 Monthly
Applied on
NS24/NE6/CC1 Dhoby Ghaut
Senior Executive
3 Years experience
Travel to office
Employment Type: Permanent, Full Time
Timing/Shift: 5 Day Week
Qualification: Diploma
Experience: 3 Years
Marketing Activities and Advertising Suppliers (Under Supervision of GM – OPS):
- Assisting in executing the Brand’s monthly, quarterly or yearly marketing and promotion events.
- Liaise with designers to arrange promotional campaigns in all types of media for products and organizations.
- Develop specific marketing activities based on the Brands requirements.
- Prepare and present marketing budget for respective Brands that is in line with brand standards and overall financial budget.
- Support and facilitate the implementation of marketing plan at respective brand outlets.
Marketing Communication:
- Assist the development and communication of informational programs.
- Assist in coordinating events such as opening of new outlets, launching of new products, or other activities to gain public attention through various media.
- Assist in marketing plans and activities implementation.
- Raise promotion details of each campaign to communicate with operations.
- Coordinate to setup the promotions’ keys in ePoint system.
- Assist to blast out promotion news via Brand’s website and social media.
- Monitor and report on guest complaint or feedback that might affect the Brand’s operations.
Understanding Consumers:
- Work closely with General Manager (Operations) and restaurant leadership team and manage the development of new products (menu) and/or services based on marketing research conducted.
- Coordinate with restaurant leadership team and ensure implementation and full rollout of the new products and/or services.
- Monitor effectiveness of the new products and/or services and track ROI.
Customer Relationship Management (CRM):
- Coordinate with restaurant senior leadership team on designing and implementing prospective client contact systems.
- Organize and rollout special marketing events to mine relevant data on customers’ profile and ultimately build a robust CRM database.
- Conduct customer satisfaction survey in order to gain information on customer needs and overall satisfaction level.
- Monitor customer feedback and complaints and channel to relevant stakeholders for resolution.
- Based on CRM database, develop appropriate marketing interventions and activities in line with brand requirements.
- Manage, monitor the effectiveness and maintain the brand’s website and tapping on social media to reach out to customers.
Marketing Administrative:
- Generate reports for Management review of marketing expenses
- Assist in pre and post analysis of sales campaign
- Update on competitors’ activities and their pricing
- Assist in menu mix analysis
- Getting relevant info for marketing review meeting
- File selected information in soft copy (google drive) and hard copy (in folder)
- Participate in ad-hoc Projects such as CSR program, media launch, etc
Others:
- Perform any other additional responsibilities as assigned by the Immediate Superior.
- Candidate must possess at least a Diploma in Marketing, Business, Public Relations, Communications or other relevant professional certification such as CIM.
- At least 3-4 years of related working experiences, preferably in an F&B or retail related industry.
- Possess marketing management and strategic planning experience with ability to develop and rollout end-to-end marketing plans.
- Familiar with market research methodology and market intelligence function and activities.
- Strong proficiency in English and able to communicate effectively in both written and verbal forms.
- Analyses and present plan and ideas in a convincing and impactful manner, ultimately influencing a positive outcome.
- Able to manage projects and small team and track progress for improvement.
- Recognize and be responsive to the needs of all internal & external customers of the organization.
- Detail-oriented, mature, with excellent analytical & quantitative skills
- Team player with good negotiation, interpersonal & presentation skills
- Self-discipline and self-motivated with dynamic personality to always strive for better results.
- Possess enthusiasm in learning and keen to get feedback for improvement.
- Possess leadership qualities to lead, communicate and motivate restaurant team towards meeting/ exceeding the marketing goals and objectives.
- May require to work during weekends and public holidays for promotion events.